Branded Short Links for Every Channel
Custom domain plus custom URL alias equals fully branded links like yourbrand.com/spring25. Available on every paid plan from $7.99 per month.
Generic shortened links look like spam. Branded short links look professional, build trust, and earn more clicks. ShortifyMe combines two capabilities into one fully branded link: your own custom domain (the part before the slash) and a custom URL alias (the part after the slash). Together they turn every link you publish into a brand asset that reinforces your business with every share.
Or Try ShortifyMe Free First
Try shortening a link first. Custom domains are part of any paid plan. Custom URL aliases are available on every plan, including Free.
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What Makes a Short Link "Branded"
A branded short link has two visible parts, and each one earns its own piece of trust with every share. ShortifyMe lets you control both.
The Part Before the Slash
Connect your own domain (yourbrand.com) or a dedicated subdomain (links.yourbrand.com). Every short link you create from then on uses your domain instead of shortifyme.co. This is what tells the world the link belongs to your brand. Custom domains are a paid feature: 1 on Starter ($7.99/mo), 3 on Basic ($19.99/mo), 10 on Premium ($49.99/mo).
The Part After the Slash
Set the back-half of your link to whatever you want: “spring25,” “holiday-sale,” “reorder,” or any other word that tells visitors what the link is. Available on every plan, including Free. Free users can set the alias when creating a link but cannot edit it later. Paid users can rename aliases anytime.
Why Branded Short Links Outperform Generic Ones
Three reasons buyers consistently report better performance from branded short links.
Higher Click-Through Rates
When someone sees a link from yourbrand.com, they know exactly where it leads. When they see a generic shortener URL, many hesitate or assume spam. Branded links convert that hesitation into clicks, especially on social platforms where audiences are wary of unfamiliar links.
Stronger Brand Recall
Every share of a branded link is a small brand impression. Over thousands of shares across email, social, packaging, and print, this compounds. Generic links work for the brand of the shortener service. Branded links work for yours.
Trust on Print and Packaging
Branded short links printed on packaging, business cards, and flyers reduce hesitation at the moment of viewing. A QR code that resolves to yourbrand.com/reorder is recognizably yours. A QR code that resolves to a generic shortener domain looks suspicious in physical contexts where customers are even more cautious about unfamiliar URLs.
How to Create a Branded Short Link
Once your custom domain is set up, every new short link can be branded in two clicks.
Sign Up for a Paid Plan
Choose Starter, Basic, or Premium Plan. Each includes custom domain support and full link customization.
Add Your Custom Domain
Add your domain or subdomain (links.yourbrand.com works great) and update your DNS records. Setup typically takes a few hours.
See full domain setup steps on the Custom Domains page.
Create a Short Link
Paste your destination URL into the ShortifyMe shortener. Choose your custom domain from the domain dropdown. Type your custom URL alias (the back-half) in the alias field. Click create.
Share Your Branded Link
Your new link reads yourbrand.com/your-alias. Share to WhatsApp, Facebook, X, LinkedIn, or email directly from your dashboard. Track clicks on every plan; see the full analytics breakdown on any paid plan.
How Small Businesses Use Branded Short Links
Three real ways branded short links earn their place in small business marketing.
Social Media Campaigns
Replace generic shortener URLs with branded links across every social channel. Post-by-post, the cumulative brand recall from yourbrand.com/spring25 vs. a generic shortened URL adds up. Custom aliases also let you reuse memorable links across multiple campaigns and platforms.
Email Marketing
Email gets the most scrutiny of any marketing channel. Subscribers hover over links before clicking. A branded short link that matches your sender domain reduces hesitation. A generic shortener link in an email increases the chance the message gets flagged or ignored.
Print and Offline Marketing
Business cards, flyers, packaging, billboards, postcards. Branded short links printed on physical materials make scanning or typing the URL feel safe and intentional. Memorable aliases also reduce the friction of asking customers to type a URL into their browser.
Not Ready for a Paid Plan?
Try ShortifyMe with a free account first. Free users get custom URL aliases (the back-half part) on every link, plus 10 new short links and 5 QR codes every month. Custom domains are included once you upgrade to a paid plan from $7.99 per month.
Frequently Asked Questions
A branded short link is a short URL that uses your business's own domain instead of a generic shortener domain. It also typically includes a custom URL alias (the part after the slash) that reflects what the link is about. Together, the custom domain and custom alias make the link instantly recognizable as yours and signal trust to whoever sees it.
Partially. Custom URL aliases (the back-half) are available on every plan, including Free. Custom domains (the part before the slash) are paid-only, included on every paid plan starting at $7.99 per month. To create fully branded links like yourbrand.com/spring25, you need both, which means a paid plan.
Yes. Most ShortifyMe customers use a subdomain like links.yourbrand.com or go.yourbrand.com. This keeps your main domain for your website while giving you a dedicated subdomain for short links. You can also use your root domain (yourbrand.com) if you prefer.
On any paid plan, yes. You can update the destination URL, rename the URL alias, or change which custom domain a link uses. Free users cannot edit links after creation, so plan your aliases carefully when creating links on Free.
Yes. Branded short links use the same analytics backend as default ShortifyMe links. Free users see total and unique clicks. Paid users see the full breakdown including clicks over time, by device, browser, OS, referrer, and location.
A custom domain is the technical capability that lets you use your own domain for short links. A branded short link is the outcome: a fully branded URL like yourbrand.com/spring25 that combines a custom domain with a memorable custom alias. Custom domains alone produce links like yourbrand.com/abc123, which use your domain but lack the human-readable back-half. To get the full branded effect, you combine both.
Yes. Branded short links work everywhere generic short links work, with one common advantage: branded links often render their preview better and earn more clicks because audiences trust the visible domain.
Start Publishing Branded Short Links
Custom domain plus custom alias equals fully branded links across every channel you market through. Available on every paid plan starting at $7.99 per month. No ads on any link, on any plan.
Or Try ShortifyMe Free First